Volunteer

The President Elect has stewardship in ensuring the Chapter is better than before and that leaders are developed to grow the Chapter. Choosing the right people for the right jobs is key to a successful presidency, so special attention should be paid to nominating qualified people to the various committees.

Responsibilities

• Attend the AMA Leadership Summit and Regional Retreat
• Assume the responsibilities of the President in their absence or incapacity to serve
• Coordinate and direct the activities of committees on behalf of the President
• Call for committee reports as needed. Reviews all reports by the 25th of each month to meet the 30th of the month deadline set by AMA Corporate
• Recruit members and volunteers
• Handle other assignments or special projects as directed by the President or by the Board
• Begin planning for their term as President
• Work with President to create strategy and goals for upcoming season
• Create and lead a new program, chapter enhancement, or special project (i.e., find a better platform for marketing events, create SIGs)
• Continuously look for new talent to help the board
• Mentor board members as needed
• Establish and maintain relationships with other professional organizations in Hampton Roads
• Build relationships with other collegiate chapters in the Hampton Roads region
• Recruit and mentor the next President Elect

The VP of Membership is responsible for creating a plan to drive member retention and acquisition and leads a team of two committee members and volunteers in executing that plan. 

Projects may include

• Develops and is accountable for the Membership Committee plan, budget and metrics reporting.
• Develops quarterly direct marketing campaigns in conjunction with AMA membership drives.
• Conducts membership surveys.   
• Follows up on leads, holds recruiting efforts through chapter programs, and develops recruiting materials.
• Recruits companies for the AMA group membership.
• Manages volunteer program.
• Educates Board members on AMA value proposition.
• Manages chapter data including member and prospect lists, sharing with other Board members as appropriate.
• Works with CE Submission Team to ensure Membership Committee is meeting the requirements for awards submission. 
• Assumes responsibilities common to all officers and directors.

Commitment

• 2-5 hours per week.
• Attend monthly program meetings.
• Attend monthly board meetings.
• Provide monthly board report and complete chapter dashboard.

Requirements

• Minimum of 5 years overall marketing experience with a focus on program management, direct marketing or business development, preferred.
• Strong communication skills
• Successful track record of building and managing a team. 
• Ability to work cross-functionally – coordinating initiatives across the AMA Board and chapter.

The VP of Partnerships is responsible for identifying Chapter needs that may be supported by corporate sponsorships and coordinating programs to involve the business community in Chapter affairs. This individual is in charge of procuring both fiscal and in-kind sponsorships for the Chapter as well as performing all the duties specified by the Constitution and Bylaws or those approved by the Board of Directors.

Responsibilities

• Select and secure sponsors to subsidize chapter operating budget.
• Create sponsorship sell sheets for chapter use.
• Promote sponsorship to other board members and chapter.
• Secure in-kind sponsorships for operational needs (venues, food/beverage, printing, postage, promotional items, ad placement, administrative expenses, etc.).
• Work closely with VPs of Programming and Membership to find sponsorships for events.
• Responsible for measuring sponsorship dollars and in-kind donations generated.

Qualities of a good sponsorship volunteer

• Sales and marketing background
• Successful track record of building and leading a team

Ability to coordinate the diverse efforts of the organization for successful development

Develop relevant, timely programming that encourages retention and leads to a growing chapter while rethinking more hands-on and interactive learning opportunities for our members. 

Role:

The VP of Programs, reporting to the President, is responsible for developing, implementing and executing the chapter’s overall monthly program strategy aligning with the budget, as well as managing and leading a committee to implement all programs and special events.

Duties:

• Develops and implements chapter monthly program plan and budget.
• Plans monthly programs including recruiting speakers and all details to ensure a successful program.
• Recruits and interfaces with monthly speakers, who are required to be senior marketing leaders with a particular expertise, to ensure successful programs.
• Manages programs committee, as well as recruiting volunteers, to ensure all logistics are handled according to best practices in event planning to ensure successful programs. Specifics of event: must be locked in a minimum of 60 days in advance (venue in place; announcement finalized, on website and turned over to Communications Committee).
• Works collaboratively with VP of Sponsorship (or committee designee) on program sponsorship needs, as well as ensuring companies sponsoring program are supported with items detailed in their agreement.
• Collaborates with VP of Communications and VP of Membership to ensure all program communications are delivered and executed according to communications and programs timeline and ensure events are widely publicized through all channels.
• Negotiates with all vendors to ensure the organization is paying competitive, group or non-profit rates.
• In conjunction with other teams, optimally positions and promotes event to ensure organization meets attendance and financial goals.