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UID:10@amahamptonroads.org
DTSTART;TZID=America/New_York:20250116T113000
DTEND;TZID=America/New_York:20250116T130000
DTSTAMP:20241204T153836Z
URL:https://amahamptonroads.org/events/january-2025-luncheon/
SUMMARY:January 2025 Luncheon
DESCRIPTION:Bewildered by Artificial Intelligence (AI)\, let alone unsure h
 ow to apply it to marketing? The next Signature Speaker event from the Ham
 pton Roads Chapter of AMA will help you get in the game.\nAs the marketing
  landscape continues to evolve\, AI is becoming an indispensable tool to e
 nhance creativity\, personalization\, efficiency\, and customer engagement
 . In her talk\, “Embracing Change and Innovation: How AI Shapes Marketin
 g Strategies\,” Joya Scarlata will guide marketers through the critica
 l role AI plays in reshaping their strategies.\nAttendees will leave equip
 ped with knowledge of how to adopt AI tools effectively\, anticipate futur
 e trends\, and create marketing strategies that are both innovative and cu
 stomer centric. Key takeaways include how AI enhances personalization to c
 reate more impactful and tailored customer experiences\, AI’s role in st
 reamlining repetitive marketing tasks\, best practices for adopting AI-dri
 ven tools and platforms in your current marketing strategy\, and how you c
 an drive innovation through AI.\nScarlata passionately advocates AI's tran
 sformative potential in marketing and business strategy. With a determined
  mission to bridge the gap between next-generation AI technologies and the
 ir practical applications\, she specializes in making AI accessible and a
 ctionable for marketing professionals.\n\nShe is the Director of Marketing
  at InterraIT\, a leading B2B IT Services firm. Her strategic vision\, gui
 dance\, and hands-on approach have significantly contributed to InterraIT'
 s heightened brand awareness and growth.\n\nBeyond her professional role\,
  Scarlata is a prolific writer and speaker\, regularly contributing insi
 ghts on AI's impact on marketing at conferences\, podcasts\, webinars\, an
 d in various publications. She is the co-host of the podcast\, "The Mark
 eter's Guide to the AI Galaxy\," where she discusses the latest AI news an
 d trends and their implications for B2B and B2C marketers.\n&nbsp\;\n\nTo 
 register\, click here.\n\nDATE: Thursday\, Jan. 16\n\nLOCATION: Assembly\,
  400 Granby St. Norfolk\, VA 23510\n\nTIME: Luncheon: 11:30 a.m. – 1:00
  p.m.\n\nPRICING:\n\n 	Members – $39\n 	Nonmembers – $49\n\nTo registe
 r\, click here.
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