Peninsula Speaker Luncheon: Experiential Marketing
Join the AMA Hampton Roads on Thursday, March 14th at our Peninsula Speaker Luncheon: Experiential Marketing, with our guest speaker Michael Kimball, Marketing Director, Williamsburg Winery. Michael will talk about how the winery went from selling products to becoming a destination experience.
Stay tuned for more details!
About our presenter:
Michael Kimball is the Marketing Director at the Williamsburg Winery. Prior to his appointment, he served as the Winery’s Wine Club Director and Wine Festival Manager. Michael actively participates in a number of industry organizations, including serving as Vice President of the Virginia Wineries Association, Chairman of the Williamsburg Tasting Trail, as a Board Member of the Colonial Virginia Wine Trail and the Virginia Oyster Trail Management Team, and on the marketing advisory group for the Williamsburg Area Destination Marketing Committee. Michael shares his passion for wine and food weekly with radio listeners of 94.9 The Point in Virginia Beach and MIX 98.1 and 98.5 Big Country in Richmond, VA.
Prior to joining the Winery, Michael worked as a Brand Ambassador for CIP Marketing, a European based retail and event marketing agency, with a specific focus on the sporting goods company Adidas. While with CIP Marketing, he learned innovative, non-traditional branding strategies and, most importantly, developed a passion for marketing and branding. Michael fell in love with Virginia wine and food while working at the Eat Good Food Group in Alexandria, VA.